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The Secret Campaign That Generated A 742% ROI..3/5

It’s an unspoken acceptance of mediocrity that many, perhaps, most businesses are happy that they barely break even with a measly 25%-50% return on their marketing dollars.   Jimmy Nicholas, Founder and CEO of Jimmy Marketing, a marketing agency who helps doctors in private practice predictably attract more ideal patients from the web, and routinely blows those…

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Dan Kennedy is going LIVE in 1 Hour…2/5

Thursday September 21 at 11:00 AM ET   Just wanted to remind you that in an hour, Dan Kennedy is going LIVE with four special guests who are going to reveal how they used Magnetic Marketing to erase the cold calling and blind prospecting evils of lead generation and marketing.   His special guests are:   ·         Rich…

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Free Day w/Dan Kennedy – Magnetic Marketing 1/5

How They Turned “Pain” Into Fun …   If you’ve been following any of my Direct Response Marketing blogs over the last 10 years or so, you’ll know i owe everything to Dan Kennedy. So I was delighted when he told me he was doing some free training and he wants you to benefit from…

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Glossary of Copywriting Terms

My Glossary of Copywriting Terms Here is my list of copywriting terms or copywriting terminology if you will. I’m sure you’ll know some of them, others you might have heard of but not sure what they mean, others might be completely new. It would be a good idea if you bookmark this page so you…

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Think and Grow Rich The Modern Day Edition

The Power of Positive Thinking   There are tons of books on sale related to helping you discover the secrets of how to spend less, save more, invest more wisely, retire earlier, get out of debt faster, and solve untold issues in your life. But arguably the most widely circulated book of the 20th century…

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How Can Horror Improve Your Marketing?

Well, perhaps not ‘horror’ in the grandest sense of the word… But how can the King of Horror improve your marketing and copywriting messages, so you can ramp up your conversions, your sales, and your profits? I think most people regard Stephen King as a very successful writer in the horror genre… But would you…

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What-Copywriters-Should-Know-About-Adverbs-3

What Copywriters Should Know About Adverbs

When I was driving home from a private lesson last night, I was bombarded by torrential rain! And when I say ‘torrential’, I’m not using that word for effect! Suddenly, from a humongous black cloud, came a blanket of rain, so fierce the road ahead disappeared in a flash! All I could see in front…

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Review of ‘How I Raised Myself from Failure to Success’

Over the holidays I wanted to use my time wisely and try make a bit of a dint in my ever growing “Books to Read” List. One book I’ve been hearing a lot about lately is a book by Frank Bettger. It’s titled How I Raised Myself From Failure To Success In Selling, and is…

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My Favourite Frank Bettger Quotes

Frank Bettger is best known for his supremely useful self-help book titled “How I Raised Myself from Failure to Success in Selling”, which was later translated into multiple languages. Later, he wrote another hugely popular book titled “How I Multiplied My Income and Happiness in Selling.” “When you show a man what he wants, he’ll…

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Wanna Be A King of Marketing?

If you truly are serious about becoming a king of marketing, you MUST follow everything the great Dan Kennedy does. He is mountains above all the so-called ‘marketing goo-roos’ touting their ‘stuff’ to you every day. Dan Kennedy Copyblogger thinks so highly of Dan Kennedy, that they have a 5 Part Series on him, titled,…

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