by Greg Noland | Feb 22, 2019 | Book Reviews
A Little Story About A Powerful Business Idea I was introduced to this book by my friend and mentor John Thornhill while on his Partnership to Success program back in December. I bought the audio version as I love to get double benefit from my time in the gym by...
by Greg Noland | Feb 16, 2019 | Book Reviews, Copywriting, Direct Response Marketing
I’ve read many books about direct marketing over the years. Rarely do you find a single book covering a broad area of direct response marketing like this book. ‘2,239 Tested Secrets for Direct Marketing Success’ is chocker block with tips for you if...
by Greg Noland | Feb 10, 2019 | Book Reviews, Copywriting, Your Success Online in 2021
Here is my list of recommended books on selling and consumer psychology…It’s always growing, but these are the ones I’m reading now or I read on a regular basis (Hot Tip: Don’t read the classics once, read them over and over..)Copywriting and...
by Greg Noland | Jan 2, 2017 | Book Reviews, Online Success, Salesmanship
Over the holidays I wanted to use my time wisely and try make a bit of a dint in my ever growing “Books to Read” List. One book I’ve been hearing a lot about lately is a book by Frank Bettger. It’s titled How I Raised Myself From Failure To Success In Selling, and is...
by Greg Noland | Jan 1, 2017 | Book Reviews, Online Success, Salesmanship
Frank Bettger is best known for his supremely useful self-help book titled “How I Raised Myself from Failure to Success in Selling”, which was later translated into multiple languages. Later, he wrote another hugely popular book titled “How I Multiplied My Income and...
by Greg Noland | Feb 15, 2016 | Book Reviews
Have you ever read Made to Stick: Why Some Ideas Survive and Others Die, by Chip and Dan Heath? If not I thoroughly recommend it. Much like the Tipping Point by Malcolm Gladwell, another classic I might add, Made to Stick is a must read for entrepreneurs and business...