Last Updated on 1 year by Greg Noland
“You’ve heard of the Seven Deadly Sins … now use this list of emotionally hot drivers that will force your buyers to act.
Successful advertising campaigns have emotional hot buttons as the drivers to success.
Now, let’s dive into 50 of my favourite…
50 Emotional Hot Buttons for Copywriting Success
- Sex, love & intimacy
- Attracting a sexual partner
- All About Money. Make more money. Save money
- Irresistible bargain
- Greed
- Accumulating valuable and awesome possessions
- Protecting your family and your possessions
- Secure Your Retirement
- Power of…
- Revenge
- Friendship love
- Improving Health
- Reduce weight, improve appearance
- Survival and eternal life
- Security in old age
- Recognition, pride, ego
- Acceptance
- Respect
- Prestige
- Fame
- Fear
- Danger
- Safeguarding reputation
- Gaining praise and popularity
- Freedom from worry
- Patriotism, duty, honour
- Self-improvement
- Parental success
- Laziness
- Avoidance of pain, hardships & unpleasantness
- Career success
- Marital success
- Success in competitive games
- Conserving time, work, effort
- Envy
- Guilt
- Escaping criticism
- Fun, enjoyment, leisure
- Lust
- Vanity
- Increasing comfort
- Expressing individuality
- Satisfying curiosity
- Satisfying appetites – gluttony (excess in eating and drinking)
- Physical hunger/thirst
- Anger
- Salvation
- Benevolence
- Desperation
- Passion
Stay Safe My Friend & Get Cranking Killer Copy Buckwheat,
Greg “Emotions SELL” Noland
PS: If you still haven’t grabbed Russell Brunson’s new book, Traffic Secrets for FREE, click this link HERE.